Celebrating Excellence and Resilience Lagos, Nigeria – [2nd September, 2024] – We are thrilled to present the 2024 edition of the TOP 50 BRANDS NIGERIA® rankings, an annual celebration of the most influential and valuable brands in the country. This year’s list is a testament to the resilience, innovation, and enduring relevance of brands that… Continue reading Dangote Industries Emerged the Most Valuable Brand – The 7th Time
Tag: TOP 50 BRANDS NIGERIA
CMO’s – TOP OF THE MIND (TOM) SURVEY 2024
CMO’s – TOP OF THE MIND (TOM) SURVEY 2024 Leading corporate executives are being invited to once again participate in determining Nigeria’s most influential brands. As part of the annual TOP 50 BRANDS NIGERIA® assessment, organizers are seeking insights from seasoned industry leaders to contribute to the Top of the Mind (TOM) survey, which is… Continue reading CMO’s – TOP OF THE MIND (TOM) SURVEY 2024
15 Most Consistently Rated Brands in Nigeria
The Nigerian business landscape is a dynamic and ever-evolving one. In this competitive environment, standing out from the crowd and mantaining a top position requires a commitment to excellence and a deep understanding of the consumers. That is what set the top brands in Nigeria apart from others. The annual TOP 50 BRANDS NIGERIA® ranking… Continue reading 15 Most Consistently Rated Brands in Nigeria
Essence of the Annual TOP 50 BRANDS NIGERIA®
The annual TOP 50 BRANDS NIGERIA evaluation is a qualitative measurement of a brand’s ability to deliver on their promises to consumers. This evaluation constitutes a non-financial assessment of the intrinsic value held by esteemed corporate brands. It checks consumer’s perceptions, their positivity or potential reservations towards a brand, and the consequential impact on its… Continue reading Essence of the Annual TOP 50 BRANDS NIGERIA®
Dangote Again Emerged the Most Valuable Brand in Nigeria
For a record 6th time, Dangote Industries’ unwavering dominance, the esteemed brand has once again secured the top spot as Nigeria’s Most Valuable Brand. This achievement was confirmed by the brand and marketing firm, TOP 50 BRANDS NIGERIA, as part of its comprehensive 2023 Top Brands perception assessment. Dangote Continue to Excel Dangote’s consistent excellence is showcased by… Continue reading Dangote Again Emerged the Most Valuable Brand in Nigeria
TOP 50 BRANDS NIGERIA® 2019 RANKING
Brand has become the most important asset of a corporate organisation. It is beyond just beautiful logos and fine fonts. It is a promise! The brand is a statement of who you are and what you stand for. This is what comes to mind when people come in contact with you or any of your… Continue reading TOP 50 BRANDS NIGERIA® 2019 RANKING