PZ Cussons Nigeria Plc - TOP 50 BRANDS NIGERIA®

2023 BSM Index

TOP 50 BRANDS NIGERIA® 2023


#27	PZ Cussons Nigeria Plc
BSM Index	57.4
YoY	+1
CEO	Dimitris Kostianis
Year Founded (in Nigeria)	1899
Website	https://www.pzcussons.com/nigeria/
Head Office	45/47 Town Planning llupeju Industrial Estate Ikeja,
Nationality	Britain
Customer Base	–
Number of Branches	Over 25
Annual Turnover	N82.588billion
Employees	Over 1,302
Marketing Budget	–

PZ Cussons Nigeria PLC:

A Legacy of Trusted Brands and Enduring Excellence

At the heart of Nigeria’s consumer goods landscape stands PZ Cussons Nigeria PLC, a subsidiary of PZ Cussons (Holdings) Limited, UK. With a rich history spanning over a century, this international consumer goods group has become synonymous with trusted brands that have left an indelible mark on the lives of Nigerians.

From Trading to Triumph: PZ Cussons’ journey began as a trading venture, dealing in salt and textile materials imported from the U.K. Over time, it expanded its activities to include agricultural commodities like palm oil and hide and skin exports. With a legacy dating back 120 years, the PZ Cussons brand in Nigeria is a testament to resilience and evolution.

Today, Nigeria serves as PZ Cussons’ largest and most diverse single market. Its operations encompass a wide spectrum, spanning personal care, beauty, home care, food, and nutrition. From soaps and cosmetics to medicaments, pharmaceuticals, detergents, refrigeration, and home appliances.

Pioneering Backward Integration: PZ Cussons’ commitment to growth and sustainability is exemplified by its pioneering backward integration efforts. Through the PZ Wilmar integration, the company established the first oil palm processing, packaging, and distribution company in Nigeria, earning the prestigious ISO certification.

Trusted Brands for Every Need: PZ Cussons’ extensive product portfolio caters to a multitude of needs. In the realm of personal care, brands like Imperial Leather, Carex, Cusson Baby, Premier, Robb, Venus, and Joy have become household names. For home care, Zip and Morning Fresh stand as symbols of cleanliness. The food and nutrition category boasts iconic names like Olympic, Nunu, Coast, Mamador, and Devon King. In the realm of electricals, Haier’s Thermocool and TEC represent innovation and convenience.

As PZ Cussons Nigeria PLC continues its remarkable journey, it remains a shining example of a brand that has not only stood the test of time but has also transformed itself into a cornerstone of Nigerian heritage and progress.