2022 BSM Index
TOP 50 BRANDS NIGERIA® 2022
| #13 | Guinness Nigeria Plc. |
|---|---|
| BSM Index | 68.3 |
| YoY | – |
| CEO | Magunda Baker |
| Year Founded (in Nigeria) | 1950 |
| Website | www.guinness-nigeria.com |
| Head Office | 24, oba akran avenue, ikeja, lagos |
| Nationality | Britain |
| Customer Base | – |
| Number of Branches | – |
| Annual Turnover | N15B |
| Employees | 835 |
| Marketing Budget | – |
Guinness Nigeria Plc, a member of the Diageo Company is an iconic African company, renowned internationally for its high quality brands, who believes in enriching the communities within which it operates, through investment and active participation in the positive evolution of society.
Nigeria is home of the first Guinness brewery outside of the British Isles. The first bottle of Guinness Foreign Extra Stout in Nigeria was brewed on the 30th of November 1963, three years after Nigeria’s independence – opening up opportunities for the overseas Guinness Foreign Extra Stout brewing in other parts of the world. Two years later, in 1965, Guinness Nigeria was listed on the Nigerian Stock Exchange. Today, Nigeria is the world’s second-largest market for Guinness, and a major part of the inspiring long history of brand Guinness.
Guinness started as a trading business and was incorporated in the 1950s, importing Guinness Stout from Dublin. The brand has since transformed into a manufacturing operation and its principal activities continue to be brewing, packaging, marketing and selling of Guinness Foreign Extra Stout, Guinness Extra Smooth, Malta Guinness, Malta Guinness Herbs Lite, Harp Lager, Smirnoff Ice, Satzenbrau Lager, Dubic Malt, Snapp, Master’s Choice, Orijin Spirit Mixed Drink, Orijin Bitters, Smirnoff Ice Double Black with Guarana, Guinness Africa Special, Orijin Zero, Tappers and Royal Kingdom Lager.
Following the approval of the Board of Directors, Guinness Nigeria acquired the rights to import, market, distribute and sell in Nigeria the International Premium Spirit brands of Diageo plc (“Diageo”), its parent company with effect from 1st January, 2016. The Company now has exclusive distribution rights to Diageo’s iconic brands in Nigeria including Baileys, Smirnoff, Gordon’s, Captain Morgan, Tanqueray, Ciroc and the Johnnie Walker range.
Guinness Nigeria’s sustainability efforts are focused on those areas of society where its business has the greatest impact, such as social responsibility and alcohol, the environment and our social and economic impact in the communities where we operate.
Guinness Nigeria has maintained a strong placement in this annual ranking since inception.
